Chief Marketing Officer CMO

Company Description Publicis Groupe: win in the platform world Be part of Publicis Groupe , the world’s third largest communications group. What can we do as Publicis Groupe? Known for its world-renowned creativity , best in class technology , digital and consulting expertise , Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey – anywhere in the world. And what makes us unique? A Connecting Company , driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on clients – Power of One Job Description Publicis Groupe Italy is looking for a strategic and highly proactive senior leader to develop and execute the Company’s Marketing Strategy in order to support the growth, drive new thinking and deliver truly innovative work. Reporting to the CEO of Publicis Groupe Italy , this senior level role will be responsible for leading all aspects of marketing and communications, including but not limited to brand management, content development, customer experience, insights, client engagement, corporate communications, media and analyst relations, social and digital marketing, events management and sales enablement initiatives. Key Responsibilities Work closely with Publicis Groupe Italy CEO and members of the executive team to lead the development of the marketing strategy and marketing plan to increase profitable growth Drive the development of all marketing initiatives and resources, equipping business teams with the most effective resources to enable them to generate new revenues Conduct market research and analysis to identify trends, opportunities, and potential threats to the company’s position in the marketplace Lead the development of all marketing events and sales enablement programs Develop and manage relationships with internal and external key stakeholders, including customers, partners, and vendors Partner with executive leadership to build and activate pitch teams and coordinate pitch casting Control the pre-qualification of new business contacts Oversee the development of early-stage pitch engagement responses including written RFIs, RFPs, and credentials content Manage and oversee high quality corporate communication content and establish the style and approach which meets overall company values and expectations Manage the company’s social media presence, including developing content and engaging with followers Ensure that there is consistency and clarity in external messages, by working in association with the key internal leaders to develop and implement media relations strategy Partner with the Talent Team to develop the Communication plan and reinforce the Power of One Company’s culture, which fosters diversity, equity and inclusion Strong understanding of Media strategy, investment, and optimization across all types of media Strong understanding of Creativity/ the Creative industry, brand strategies, positioning and Brand identity Strengthen integration between the local marketing practice and the Global network Lead communication team locally Build and manage the marketing and communications budget. Qualifications Successful leadership experience – 20 years in the media, communication, marketing, or consulting fields Visionary with an outstanding driven personality and an hands-on nature Proven experience and success across all disciplines of marketing in a competitive market Exceptional written and verbal communication skills – communicate clearly, concisely, adapted for audience, with a focus on driving consensus Ability to anticipate – proactive self-starter with ability to understand what is needed and drive against it Build meaningful relationships – Establish productive working relationships, facilitate consensus, empower people, and inject a spirit of inclusiveness Bold and inventive – Bring/Create new models, new approaches, new stories, new capabilities Excellent management skills – work comfortably and effectively in fast shifting, high pressure, and constantly iterating environments and situations Drive simplification – ability to simplify complex concepts, constructs, and language Strong analytical skills, with the ability to analyze data and make data-driven decisions Sound knowledge of CRM and CMS Bachelor’s degree in marketing or a related field. MBA preferred. Fluent English Additional Information We take care of our talents and their wellbeing: Future of Work: flexible entrance and smartworking 2 days per week Corporate benefit aligned with the hiring level Learning&Development : a tailored learning path, individual and needs based approach, always on Corporate Wellness : free access to online training classes for your physical and psychological wellbeing Did you know that our motto is Viva la difference ? With or without D.Lgs. 198/2006, we can’t wait to meet you and welcome you, whoever you are Find more about Publicis Groupe Italy and our values on our official IG page here . Summary Type: Full-time Function: Advertising