Social Media Project Coordinator

  • Tempo Indeterminato
  • Milano


Gucci è alla ricerca di un social media manager coordinatore del progetto sui social media per aiutare il team dei social media globali a mantenere l’equità del marchio in diverse comunità e canali social.

With a global scope and cross-category overview, key activities include:

Special Social Media & Editorial Projects

  • work cross-functionally with Product Marketing & Media teams to develop native editorial projects from concept review to asset review and distribution
  • collaborate on the development of special projects involving fashion communities, working closely with the global and regional teams to amplify the impact, influence and visibility of House initiatives and product launches
  • identify opportunities, activation, best-practices, and emerging tools to scale the House’s objectives
  • help project managing partnerships with licences, affiliate networks, e-tailers and brand collaborators
  • keep track of special project production budgets and contracts

Digital PR

  • establish and strengthen relationships with global fashion talents and KOLs to achieve target objectves and deliverable
  • work cross-functionally with Brand Marketing & Communication teams to develop develop strategies and guidelines to engage with influencers around brand campaigns, licences, events and affiliate programs
  • coordinate the regional teams on the execution of local influencer activations, product placement and seeding campaigns
  • scout new talents to expand the House’s network
  • keep track of digital pr budgets

Your profile:

  • 5+ years of Communication experience, ideally with an international fashion and/or luxury environment
  • An effective communicator with strong networking skills
  • Organized, detail oriented with a fine eye
  • Fluent English speaker with excellent written skills
  • Cultural sensitive mindset
  • Empathic, collaborative, the ideal candidate has significant proactive problem solving skills and the ability to work in team
  • Full time