Head of Brand

    • Tempo Indeterminato
    • Milano

    Casavo

    Casavo assume a tempo indeterminato un Head of Brand a Milano.
    We are young, expert and technology addicted. Our team is truly international, even if our beats are in Milan. We collaborate with recognized investors and Real estate professionals to strive for our goal of making the real estate market simple, fast and hassle-free.
    As we grow  at the speed of light, we are looking for an exceptional talent to pursue this  mission. Analytical skills, creativity and integrity are required to join our  team of amazingly talented engineers, analysts and disruptive marketers who has already raised around €200M  of capital in less than 3 years to fuel our objectives.
    We are not  aiming to build the best product within our specific industry: we have just  created a market where there’s no competitor.
    WHAT WILL YOU DO?
    •  Collaborate with the CMO to build the medium and long-term brand strategy for Casavo, in alignment with the company’s vision and mission.
    • Develop and manage the company’s brand strategy and balance brand elements to maximize the brand’s equity.
    • Responsible for creative direction and content production.
    • Ensure that all branding actions are aligned with the overall business objectives and that they are optimized and relevant to multiple audiences (sellers, buyers, brokers).
    • Build solid brand awareness and maximize consumer acquisition through organic channels.
    • Oversee brand marketing campaigns (online/offline channels) and support the offline multi-channel (TV, Radio, OOH, print) global media planning.
    • Monitor and track brand activity results (brand awareness metrics and ad hoc campaign KPI’s).
    • Responsible for internal and external communication.
    • Manage internal and external relations with relevant stakeholders (ex. creative agencies, media companies, PR agencies etc.)
    REQUIREMENTS:
    • Master’s degree in Marketing, Business Administration, or any other related field.
    • Previous experience (5+ years) in  corporate environment and/or start up with proven experience as brand marketing  team lead. It’s a plus to have worked in tech driven and/or innovative organizations.
    • A brand lover ready to change the  way people, sell, live and buy homes in Europe.
    • Exceptional team leader with a  long-term vision approach.
    • Creative mindset, able to create  innovative and disruptive brand campaigns and at the same time ensure brand coherence.
    • A senior-level professional with great  organization skills and the ability to manage different projects and deadlines simultaneously.
    • Flexible and eager to work in a fast-paced environment.
    WHY YOU SHOULD APPLY?
    • We are changing the Real Estate  market for good; we’ll mess up occasionally, but apply if you want to be a  pioneer
    • You will have full ownership and  responsability from the first day
    • You will have the opportunity to  have a real impact on Casavo’s Business
    • We have a smart working policy
    • Competitive salary
    • Several benefits

    To apply for this job please visit casavo.jobs.personio.de.

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